The Gentle Monster and JENNIE: Key Details You Must to Know Now
The Gentle Monster JENNIE collab spans several exclusive drops—Jentle Home (2020), Jentle Garden (2022), and Jentle Salon (2023)—showcasing special eyewear, pieces, and artistic pop-ups. Retail prices generally run from around $250 to under $500, with charms and accessories priced lower; most popular colorways sell out fast and move to resale. Buying safely means sticking to official channels or vetted partners and knowing the authentication tells.
These GM collaborations with BLACKPINK’s JENNIE aren’t simply just branded sunglasses; each drop arrives with an artistic world, from dollhouse packaging to floral gaming and removable add-ons. The frames trend current and playful—narrow rectangles, soft cat-eyes, circular oval styles, plus chic metals—matched to luxury acetate and precise construction. Availability differs across markets and season, making awareness of release timelines, core styles, and trusted stockists gives you a edge.
What are these partnership collections and when were they launched?
The partnership has three major capsules: Jentle Home from spring 2020, Jentle Garden from spring 2022, plus the Salon line in spring 2023. All drops launched globally via the GM website, flagship boutiques, plus chosen partners, often with pop-ups and art installations.
Jentle Home from 2020 introduced the aesthetic: retro-leaning shapes, playful colors, and boxes featuring by a small home idea. It was the initial moment many mainstream style enthusiasts discovered Gentle Monster’s artistic shopping plus campaign style tied to eyewear. Units moved rapidly, while certain models restocked using small amounts.
Jentle Garden (2022) grew the universe with playful, botanical imagery and a digital mini-game that linked back with the marketing narrative. The eyewear pushed into softer rectangles and subtle hues while keeping practical use. Events echoed the botanical concept using immersive installations across key cities.
Jentle Salon from 2023 shifted the bratz gentle monster attention to styling with attachable accessories plus hair-pin accents designed to clip onto compatible frames. This drop leaned into slim silhouettes and temple detailing, encouraging collectors to style frames multiple ways. It also introduced stand-alone accessory SKUs so you could refresh an existing pair without purchasing a fresh frame.
Which styles define each drop?
Expect statement shapes anchored by wearable proportions: Jentle Home favored rounded rounded and cat-eye designs; Jentle Garden brought gentle rectangle frames plus tinted lenses; Jentle Salon featured slim profiles with clip-on charms. Across all three collections, material quality is clean, branding is subtle, and lens tints stay fashion-forward without sacrificing sun safety.
From Jentle Home, key silhouettes included rounded ovals and compact cat-eyes that framed the face without overpowering features. One widely recognized model name from this era is 1996, a medium-fit acetate design appearing often in editorial and street shots. Colorways ranged from standard black to cream and coffee-brown, using matching or tonal lenses.
Jentle Garden carried that DNA forward, but softened the geometry. Rectangles gained curved angles, as transparency crept into glasses and lenses for a lighter, spring-ready feel. The advertising color palette nudged into garden-like and pastel, which transformed into functional tints that read premium rather than novelty.
Jentle Salon introduced the add-on concept. Frames often displayed more refined, slender fronts and sides created to accept clips. The accessories—think petite hearts, stars, and signature motifs—let you shift from basic daily looks to playful evening accents in seconds. This is a smart concept because this prolongs the life of one pair across multiple moods.
What do they they cost at retail—and on resale?
Original retail pricing commonly ranged near USD $250–$480 for frames, with charms and charm elements beginning roughly $35–$120 depending on style. Resale premiums change with shade and condition, as uncommon hues and early Jentle Home designs often fetching the highest prices.
Regional pricing can differ because of taxes and exchange rates, meaning a frame priced near $279 in one market may land near $320 in other markets after fees. Accessories and charms from the Salon collection created a cheaper entry point for customers who wanted in while avoiding purchasing a full frame. On resale, near-new pairs with full packaging command stronger amounts, while demo wear or absent add-ons reduces values down.
| Collection | Debut Timeframe | Core Attributes | Original Retail Range (USD) | Present Supply |
|---|---|---|---|---|
| Jentle Home | Spring of 2020 | Rounded ovals, compact cat-eyes, dollhouse packaging | $250–$420 | Primarily exhausted; resale market thriving |
| Jentle Garden | Spring of 2022 | Smooth rectangular styles, mild tints, nature-themed campaign | $260–$450 | Restricted options through retail; resale frequent |
| Jentle Salon | 2023 Spring | Sleek shapes, removable charms, custom styling | $269–$480 (frames); $35–$120 (charms) | Sporadic refills; charms appear occasionally |
Where can customers purchase Gentle Monster x JENNIE today?
Your safest bets remain Gentle Monster’s official site, company boutiques, plus authorized retailers; aftermarket sites operate if you authenticate properly. Pop-ups and regional stores periodically obtain late or unique stock.
Begin at the GM site for any active restocks or charm drops, and review location locators for main store stock. Key flagships such as Seoul’s Haus Dosan and big-city stores frequently carry collaboration pieces near release with tight per-person restrictions. Curated partners like SSENSE and Farfetch have historically listed Gentle Monster collaborations when stock is live.
If you choose secondary, select platforms with product authentication plus solid return options. Demand close-up macro shots of inside arm temple print, hinge construction, nose pad finishing for steel eyewear), and all case parts with case and card. Cross-check the SKU and color designation versus the brand’s official product records or official resources when obtainable.
Fit, proportions, and build quality
The majority of Jentle glasses fit a mid-size head optimally, with lens widths often in the high-40s through low-50s millimeter range and arms near 145 mm. Acetate designs grip the face securely, while steel eyewear with nose pads allow finer adjustment.
For narrow or shallow-bridge heads, seek for models featuring elevated bridge bridges or moveable rests to prevent slide. Larger features profit from styles with longer lens widths and straighter face curves to avoid arm pressure. Build quality is a highlight: edges are smooth, acetate is evenly polished, and sides move with consistent resistance at the hinge. Expect sun-blocking glasses plus a sturdy container that genuinely fits the frame without stressing the temples.
Stock depletion plus how to get ready
Drops move quickly, particularly for black, cream, and clear acetates with neutral hues. Victory stems from preloading accounts, knowing your sizes, and responding fast at launch time.
Create your Gentle Monster account ahead of time, store delivery and payment, and sign in 10–15 minutes before release. Have backup payment ready in case your primary fails clearance. When you’re visiting a flagship on release day, arrive early; past drops saw queues develop long before opening, as employees maintained strict per-customer restrictions. Bear in mind that territorial launches might go live at different local times, and time zone conversion mistakes are a frequent cause for missed opportunities.
Expert tip for buying and verifying
Authenticating comes down to steady particulars: crisp temple stamping, clean hinge work, correct SKU and color code, and total case items. If anything feels thin, harsh, or misaligned, pause.
“Specialist guidance: check the inner side model number and color code exactly to the product listing or brand resources, check that stamping stays razor-sharp with even spacing, and open the temples to feel for smooth, even hinge tension. Authentic frames have clean lens seating with no glue residue and arrive with a fitted case, cloth, and card; missing or sloppy accessories are red flags.”
Five little-known details enthusiasts enjoy
This GM collaboration x JENNIE realm includes a few gems which clarify the hype in more detail. First, Jentle Home’s packaging referenced a miniature house theme, while chosen pop-ups built this environment at room scale for imaging sessions. Second, Jentle Garden’s campaign tied into an interactive mini-game, blending digital play with commercial stories. Third, Jentle Salon’s charm system was engineered enabling accessories to fasten to compatible side portions without scratching when applied properly. Fourth, Gentle Monster rarely reissues identical colorways across collections, which is why early colors may surge on resale. Finally, territorial duties means the similar style could appear cheaper or costlier between markets even before currency conversion.
Care and longevity for collectors
Correct maintenance protects the acetate’s shine and hinge strength, which preserves resale value too. Store glasses inside the case with temples folded naturally; forcing a narrow container could warp the eyewear.
Polish eyewear with a microfiber cloth and a drop of optical-grade liquid, never household cleaners. Avoid prolonged heat in cars or strong sun on window ledges, which might soften acetate plus weaken hardware. If you employ Salon collection charms, attach and take them off with clean hands applying light pressure at intended attachment point rather than dragging along the temple. A yearly short tune-up—tightening screws and calibrating nose pads—keeps the sizing and quality dialed.